(Seoul=NSP News Agency) jonghyuk Kim Journalist = SPC group opened a Paris Baguette shop which has a theme of the characters of an idol group 'Big Bang', in concurrence with YG Entertainment.
Paris Baguette nanfangshangcheng shop in Shanghai renewed an existing shop. They embellished the 2nd floor with 'BIG BANG X KRUNK' which is designed the member of 'Big Bang' as 'KRUNK's which is character product of YG.
In this shop, they sale dessert and beverage which were reinterpreted with 'BIGBANG X KRUNK' characters, such as mini cakes with pure milk, puddings, macaroons, milkshake and creamy cafe Adagio.
Also they are going to sale mug cups, caps and T-shirts which designed with 'KRUNK' character.
An officer of Paris Baguette said, “the purpose of this cooperation with YG is for providing young Chinese customers new culture space and experience.” And he added “we expect that cooperating leaders K-Pop and K-Food creates the synergy.”
NSP News Agency/NSP TV jonghyuk Kim Journalist, awake12@nspna.com
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